FAQ

Product & Ingredients

What is matcha, and how is it different from regular green tea?

Matcha is a finely ground powder made from specially grown green tea leaves. Unlike regular green tea, where the leaves are steeped in water and then discarded, with matcha you consume the whole leaf. This means you get more nutrients, antioxidants, and a naturally rich, smooth flavor.

We source our matcha from Guizhou, China. For more information, please visit our blog post The Open Secret: Why Your “Japanese” Matcha Might Actually Be Chinese (And Why That’s a Good Thing)

Ceremonial grade and culinary grade is actually a Western marketing concept. The main differentiation between good matcha and others is the taste and colour, which are determined by the quality of production. Our matcha is produced with strict high standards and can be enjoyed traditionally — plain, without added flavors — because it’s naturally smooth, full of umami, and not bitter.

Yes! Our matcha is 100% vegan and gluten-free.

 No. It’s pure matcha with nothing else added.

Health & Wellness

Matcha is rich in antioxidants (especially catechins), which help fight free radicals in the body. It provides a gentle energy boost without the jitters, supports focus and calm thanks to L-theanine, and may aid metabolism, immunity, and overall wellness.

One serving of matcha (about 1 teaspoon or 3g) contains roughly 60–70mg of caffeine — about two-thirds the amount in a standard cup of coffee. The difference is that matcha’s caffeine is released more gradually, giving you a sustained, calm energy rather than a sharp spike and crash.

Yes, most people can enjoy matcha daily. As with anything, moderation is key — 1–2 servings a day is a good guideline.

Matcha does contain caffeine, so we recommend checking with your doctor before adding it to your routine during pregnancy or breastfeeding.

Preparation & Use

Sift 1 teaspoon (about 3g) of matcha into a bowl, then add about 70ml of 80°C hot water. Use a bamboo whisk in a zig-zag motion or electric frother to whisk until frothy. Add more water or milk to taste.

Yes, you certainly can! Check out our recipes for inspiration.

Not necessarily. A bamboo whisk or electric frother both work well. The key is to sift the matcha first to prevent lumps and get a smooth drink.

It depends on taste. A good starting point is 1 teaspoon (about 3g) per serving.

Storage & Shelf Life

Although the expiry date is 2 years after production, we recommend enjoying it within the first year. Once opened, keep your matcha sealed tightly and store it in the fridge.

Up to a month if stored properly in a sealed container in the fridge.

This can be due to lower quality production, using too much matcha, or preparing it with water that’s too hot. For best results, use about 1 teaspoon and water at around 80°C.

Sustainability & Brand Values

Our cardboard packaging is recyclable, and we are always working to make our packaging even more sustainable.

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